Positano on the Amalfi Coast

5 August 2014 | Author/Destination: | Rubric: General Reading Time:  4 minutes

© Tubus/cc-by-sa-3.0

© Tubus/cc-by-sa-3.0

Positano is a village and comune on the Amalfi Coast (Costiera Amalfitana), in Campania, mainly in an enclave in the hills leading down to the coast. Today tourism is by far the major industry. Positano is also very popular for Limoncello and “L’Albertissimo”, an alcoholic tipple that can only be found at a small stall at the main harbour. The city is member of the Cittaslow movement. Positano was a relatively poor fishing village during the first half of the twentieth century. It began to attract large numbers of tourists in the 1950s, especially after John Steinbeck published his essay about Positano in Harper’s Bazaar in May, 1953: “Positano bites deep”, Steinbeck wrote. “It is a dream place that isn’t quite real when you are there and becomes beckoningly real after you have gone.”   read more…

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