Portrait: Raymond Loewy, a French-born American industrial designer

Wednesday, 25 October 2023 - 11:00 am (CET/MEZ) Berlin | Author/Destination:
Category/Kategorie: Design & Products, Portrait
Reading Time:  3 minutes

1953 Studebaker Commander Starliner © Tysto

1953 Studebaker Commander Starliner © Tysto

Raymond Loewy was a French-born American industrial designer who achieved fame for the magnitude of his design efforts across a variety of industries. He was recognized for this by Time magazine and featured on its cover on October 31, 1949.

He spent most of his professional career in the United States, becoming a naturalized citizen in 1938. Among his designs were the Shell, Exxon, TWA and the former BP logos, the Greyhound Scenicruiser bus, Coca-Cola vending machines and bottle redesign, the Lucky Strike package, Coldspot refrigerators, the Studebaker Avanti and Champion, and the Air Force One livery. He was engaged by equipment manufacturer International Harvester to overhaul its entire product line, and his team also assisted competitor Allis-Chalmers. He undertook numerous railroad designs, including the Pennsylvania Railroad GG1, S-1, and T1 locomotives, the color scheme and Eagle motif for the first streamliners of the Missouri Pacific Railroad, and a number of lesser known color scheme and car interior designs for other railroads. His career spanned seven decades.

The press referred to Loewy as The Man Who Shaped America, The Father of Streamlining and The Father of Industrial Design.

1954 GM Scenicruiser © flickr.com - davocano/cc-by-2.0 1946 Lincoln Continental © Doug Coldwell Lucky Strike package © Lnmrl/cc-by-sa-3.0 Pennsylvania Railroad - PRR GG1 number 4890 at National Railroad Museum © Sean Lamb/cc-by-sa-2.0 1953 Studebaker Commander Starliner © Tysto 1958 International Harvester Metro Van © Steve Morgan/cc-by-sa-3.0
<
>
Pennsylvania Railroad - PRR GG1 number 4890 at National Railroad Museum © Sean Lamb/cc-by-sa-2.0
In 1992, Viola and Laurence Loewy, with the support of British American Tobacco, established the Raymond Loewy Foundation in Hamburg, Germany. The foundation was established to preserve the memory of Raymond Loewy and promote the discipline of industrial design. An annual award of €50,000 is granted to outstanding designers, in recognition of their lifetime achievements. Notable grantees include Karl Lagerfeld, Philippe Starck and Dieter Rams.

In 1998, Loewy’s daughter, Laurence, established Loewy Design in Atlanta, Georgia, to manage her father’s continued interests in the United States. In 2006, the Loewy Gallery opened in Roanoke, Virginia through the supportive efforts of the O. Winston Link Museum, the local business community, and art patrons Laurence Loewy, David Hagerman, and Ross Stansfield. Laurence died of natural causes October 15, 2008, and is survived by her husband David Hagerman. Hagerman is the representative for the Estate of Raymond Loewy, which remains dedicated to reintroducing Loewy’s design philosophy of MAYA, or “most advanced, yet acceptable”, to a new generation, through design exhibitions, publications, and documentaries. In October 2017, the documentary, “Raymond Loewy: designer of American dreams”, originally conceived by Laurence Loewy, premiered to Paris audiences. The film has aired on the French Arte channel.

Read more on Wikipedia Raymond Loewy (Smart Traveler App by U.S. Department of State - Weather report by weather.com - Global Passport Power Rank - Travel Risk Map - Democracy Index - GDP according to IMF, UN, and World Bank - Global Competitiveness Report - Corruption Perceptions Index - Press Freedom Index - World Justice Project - Rule of Law Index - UN Human Development Index - Global Peace Index - Travel & Tourism Competitiveness Index). Photos by Wikimedia Commons. If you have a suggestion, critique, review or comment to this blog entry, we are looking forward to receive your e-mail at comment@wingsch.net. Please name the headline of the blog post to which your e-mail refers to in the subject line.




Recommended posts:

Share this post: (Please note data protection regulations before using buttons)

The Petworth House in West Sussex

The Petworth House in West Sussex

[caption id="attachment_154267" align="aligncenter" width="590"] © Josep Renalias[/caption][responsivevoice_button voice="UK English Female" buttontext="Listen to this Post"]Petworth House in Petworth, West Sussex, is a late 17th-century mansion, rebuilt in 1688 by Charles Seymour, 6th Duke of Somerset, and altered in the 1870s by Anthony Salvin. The site was previously occupied by a fortified manor house founded by Henry de Percy, the 13th-century chapel and undercroft of which still survive. Today's building houses an important collection of paintings and sculptures, including 19 oi...

[ read more ]

Theme Week Hamburg - Inner city and Alster

Theme Week Hamburg - Inner city and Alster

[caption id="attachment_149077" align="aligncenter" width="590"] Alster Panorama © IqRS + DooFi[/caption][responsivevoice_button voice="UK English Female" buttontext="Listen to this Post"]Innenstadt Hamburg is the shopping metropolis of Northern Germany. The many shopping streets and shopping malls offer a large variety of goods. From chic boutiques and traditional Hamburg fashion shops around the Alster, to unusual and alternative stores found outside the city-centre area. The entire area between Gänsemarkt, Town Hall, Inner Alster Lake and Hamburg's main train station is the "shopping hea...

[ read more ]

The MSC Preziosa

The MSC Preziosa

[caption id="attachment_223553" align="aligncenter" width="590"] MSC Preziosa at Hook of Holland © flickr.com - kees torn/cc-by-sa-2.0[/caption][responsivevoice_button voice="UK English Female" buttontext="Listen to this Post"]MSC Preziosa is a Fantasia-class cruise ship owned and operated by MSC Cruises. She entered service in March 2013. She is an enhanced version of her first two class member ships, MSC Splendida and MSC Fantasia, and is identical to the previous MSC Divina. She debuted on March 13 as the fourth ship in the Fantasia class. MSC Preziosa was constructed from 2010 to 2013 at ...

[ read more ]

Würzburg Residence

Würzburg Residence

[caption id="attachment_222708" align="aligncenter" width="590"] Kaisersaal © Andreas Faessler/cc-by-sa-4.0[/caption][responsivevoice_button voice="UK English Female" buttontext="Listen to this Post"]The Würzburg Residence (German: Würzburger Residenz) is a palace in Würzburg, Germany. Johann Lukas von Hildebrandt and Maximilian von Welsch, representatives of the Austrian/South German Baroque style, were involved in the construction, as well as Robert de Cotte and Germain Boffrand, who were followers of the French Style. Balthasar Neumann, court architect of the Bishop of Würzburg, was th...

[ read more ]

Évian-les-Bains, meeting point of the Haute-Volée from around the world

Évian-les-Bains, meeting point of the Haute-Volée from around the world

[caption id="attachment_154212" align="aligncenter" width="590"] Source Cachat - The Evian-Water comes from this source © Ngdm[/caption][responsivevoice_button voice="UK English Female" buttontext="Listen to this Post"]Évian-les-Bains or Évian is commune in the northern part of the Haute-Savoie department in the Rhône-Alpes region in south-eastern France. An elite holiday resort and spa town on the shores of Lake Geneva (aka Lac Léman), for two centuries, it has hosted many Royals such as Kings Edward VII and George V of England and King Farouk of Egypt, and celebrities such as countess A...

[ read more ]

Theme Week Florida Coasts - Emerald Coast

Theme Week Florida Coasts - Emerald Coast

[caption id="attachment_225342" align="aligncenter" width="590"] Destin from the Destin Harbor © flickr.com - Destin Vacation Boat Rentals/cc-by-2.0[/caption][responsivevoice_button voice="UK English Female" buttontext="Listen to this Post"]The Emerald Coast is an unofficial name for the coastal area in the US state of Florida on the Gulf of Mexico that stretches about 100 mi (160 km) through five counties, Escambia, Santa Rosa, Okaloosa, Walton, and Bay, which include Pensacola Beach, Navarre Beach, Fort Walton Beach, Destin, and Panama City. Some south Alabama communities on the coast of Ba...

[ read more ]

Teatro Real in Madrid

Teatro Real in Madrid

[caption id="attachment_230773" align="aligncenter" width="590"] © Carlos Delgado/cc-by-sa-4.0[/caption][responsivevoice_button voice="UK English Female" buttontext="Listen to this Post"]Teatro Real (Royal Theatre) is a Spanish opera house located in Madrid. Known colloquially as El Real, the company was founded in 1818 and inaugurated on 19 November 1850. It closed in 1925 and reopened in 1966. Beginning in 1988, it underwent major refurbishment and renovation works and finally reopened in 1997 with a capacity of 1,746 seats. Founded by King Ferdinand VII in 1818, and after thirty-two years...

[ read more ]

World Trade Center Transportation Hub in New York City

World Trade Center Transportation Hub in New York City

[caption id="attachment_162789" align="aligncenter" width="590"] © flickr.com - massmatt/cc-by-2.0[/caption][responsivevoice_button voice="UK English Female" buttontext="Listen to this Post"]World Trade Center is a terminal station in Lower Manhattan for PATH rail service. It was originally opened on July 19, 1909, as Hudson Terminal, but was torn down, rebuilt as World Trade Center, and re-opened July 6, 1971. Following the September 11, 2001 attacks, a temporary station opened in 2003. This station serves as the terminus for the Newark – World Trade Center and Hoboken – World Trade Cent...

[ read more ]

The city of Milton Keynes

The city of Milton Keynes

[caption id="attachment_160635" align="aligncenter" width="568"] Milton Keynes Montage © Tom walker[/caption][responsivevoice_button voice="UK English Female" buttontext="Listen to this Post"]Milton Keynes, sometimes abbreviated MK, is a large town in Buckinghamshire, in the south east of England, about 49 miles (79 km) north-west of London. It is the administrative centre of the Borough of Milton Keynes. It was formally designated as a new town on 23 January 1967, with the design brief to become a 'city' in scale. At designation, its 89 km2 (34 sq mi) area incorporated the existing t...

[ read more ]

Portrait: The Reformer Martin Luther

Portrait: The Reformer Martin Luther

[caption id="attachment_169010" align="aligncenter" width="586"] Martin Luther (1529) by Lucas Cranach the Elder[/caption][responsivevoice_button voice="UK English Female" buttontext="Listen to this Post"]Martin Luther (10 November 1483 – 18 February 1546), O.S.A., was a German professor of theology, composer, priest, monk and a seminal figure in the Protestant Reformation. Luther came to reject several teachings and practices of the Roman Catholic Church. He strongly disputed the Catholic view on indulgences as he understood it to be, that freedom from God's punishment for sin could be purc...

[ read more ]

Return to TopReturn to Top
Shoreline at Esperanza © Rar285/cc-by-sa-3.0
Theme Week Puerto Rico – Vieques Island

Vieques, officially Isla de Vieques, is an island and municipality of Puerto Rico, in the northeastern Caribbean, part of an...

Town Hall © JH Mora/cc-by-sa-3.0
Évreux in Normandy

Évreux is a commune in and the capital of the department of Eure, in the French region of Normandy. The...

Old San Juan with the Luquillo Mountain Range in the background © U.S. National Park Service
Theme Week Puerto Rico

Puerto Rico (Spanish for rich port), is a Caribbean island and unincorporated territory of the United States with official Commonwealth...

Schließen